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Perspectives

Six Reasons to Convert to Digital Inkjet Product Marking

No contact, no clichés, no setup, variable data, less waste, leaner inventory. The six-line case for switching to inkjet.

Transitioning to digital inkjet technology for product decoration presents multiple advantages despite higher initial costs. Six advantages compound to make the case.

1. No physical contact with the part

Unlike traditional pad printing, inkjet systems apply ink without physical contact, making them ideal for fragile items like light bulbs or ornaments. The ink is sprayed from approximately 10mm away and cured instantly using UV-LED technology without heat.

2. Fast setup, no clichés

Setup is significantly faster with digital systems since they eliminate the need for clichés and typically use standard process colors rather than custom ink mixing. Because designs are stored digitally, changeovers become simple button-recall operations.

3. Variable data per part

Variable data printing becomes straightforward, allowing manufacturers to add unique serial numbers to otherwise identical products within a single production run. This capability makes short production runs economical, reducing downtime costs associated with traditional methods.

4. Reduced waste

Waste decreases substantially as inkjet systems continuously recirculate ink, with decoration costs measured in pennies per part.

5. Leaner inventory

Manufacturers can maintain leaner inventories by eliminating pre-printed labels and adopting just-in-time production practices.

6. Operational savings beat capex

While inkjet systems require higher upfront capital investment, the operational savings and production flexibility can start saving money in myriad ways.